VIENNAFAIR The New Contemporary – October 2–5, 2014

Jubilee with a concept for the future

Marina Gisich Gallery Marina Alexeeva, Bathroom, 2014, 2-channeled video, mixed media, 1/3, courtesy of Marina Gisich Gallery.

Marina Gisich Gallery
Marina Alexeeva, Bathroom, 2014, 2-channeled video, mixed media, 1/3, courtesy of Marina Gisich Gallery.

On the occasion of its ten-year jubilee edition Austria’s largest fair for contemporary art convenes the most important domestic galleries and a selection of internationally established and emerging galleries from the Western and Eastern hemispheres. A marketplace for art and artistic ideas, VI- ENNAFAIR The New Contemporary once again features the participation of local and international institutions this year, creating a one-of-a-kind artistic climate in the city of Vienna, which is prized by its art-affine audience and international art collectors and curators alike.

Organised and supported by departure, the creative unit of the Vienna Business Agency the project “curated by_vienna 2014” – in which 20 Viennese galleries will showcase exhibitions conceived by international curators – is equally a highlight at VIENNAFAIR The New Contemporary as are the presentations by Austrian and international art institutions, with a special focus on Eastern and Southeastern Europe. VIENNAFAIR The New Contemporary resonates within the cultural climate of the city, providing new networking opportunities for the local art scene and offering galleries valu- able contacts with international institutions and art collectors.

Focus on Eastern and Southeastern Europe for the enrichment of the art scene

Since its inception VIENNAFAIR The New Contemporary has built upon the close historical rela- tionships between Vienna and countries in Eastern and Southeastern Europe. This facilitated pres- entations by many galleries and art institutions to a wider audience for the first time as well as new international contacts and cooperations. Among this year’s featured galleries are longstanding par- ticipants such as lokal_30 and Le Guern from Warsaw, Ani Molnár and Erika Déak from Budapest, the Regina Gallery from Moscow, Galerija Škuc from Ljubljana, Galerija Vartai from Lithuania, along with newcomers like Monopol Gallery (Warsaw) and Svit from Prague.

VIENNA Talks – the platform for art collectors

This year VIENNAFAIR The New Contemporary will dedicate special attention to young art collec- tors. Already in a number of international meetings in the run-up to the fair first networks have been established, which will be presented at “Young Collectors Talk”. With this initiative VIENNAFAIR The New Contemporary opens up new paths for the participating galleries to a young and enthusi- astic community of collectors.

Following the great success in 2013, this year the collectors’ forum “20 four 7 – Collecting The New Contemporary” will again provide insights into the collection strategies and passions of major inter- national art collectors. Parallel to VIENNAFAIR The New Contemporary, there is also a daily dis- cussion program that expands upon the themes of the special presentations and presents pros- pects on international developments in the art world. Art enthusiasts can deepen their knowledge about contemporary art movements and learn more about new artistic practices and positions.

VIENNAFAIR The New Contemporary
Vienna International Art Fair
October 2–5, 2014
Messe Wien, Austria
Hall A, Messeplatz 1, 1020 Vienna

How to Make Your Living Room Artistic

When we think about the living room, the first thing that comes to mind are the countless memories that we make with our loved ones by spending thousands of hours together in that familiar space. The living room allows us to socialize and relax with the people we care about and of course, entertain various guests. Thus, your living room can be labelled as the most important room in the house.

Now, a lot of people choose to decorate this room in a manner that reflects their style and taste. However, there are times when you find yourself rather confused over what should be done to make your living room more artistic. Thus, following are a few tips that will help you make your living room more pleasant and enjoyable to dwell in with both your family and guests.

De-Cluttering is Always a Good Way to Start

Once you have decided upon giving your living room a more artistic look, the first thing you will need to focus on is the process of de-cluttering. Decide what items you wish to keep within the room and get rid of the rest. To make the room look fabulous, try paring down your furnishings. This way, you will be getting rid of the clutter that takes away the living room’s elegance and perceived space.

Lighting the Area

For giving the living room an artistic look, vary the styles of lighting within it. There should be different lighting for parties, TV watching and reading. Try avoiding single overhead light fixture as it gives the room a rather dull look.

Colouring the Drapes

Generally, the drapes or curtains of the living room look fabulous in the colour – usually the dominant – colour of the largest furniture piece. This way, the room is brought together in harmony, providing the design a proper background.

What to Display

A lot of people find themselves lost when it comes to deciding upon what should be kept on display as it portrays the kind of sense of style a person possesses. Focus on placing the art at the opposite side of the seating arrangement in order to provide your guests with a hint of your artistic taste. Also, placing the art at the back of the seating would just mean it will be rarely enjoyed by your guests. Avoid placing long, large paintings behind the sofa.

Defining Areas

Try defining seating and conversation areas with the help of area rugs. Regardless of being patterned or plain, the area rugs will add a visual definition along with an accent to a space as well.

Having a Seat

Always make sure that you can seat at least six individuals, even within a room that is small. On the other hand, if your living room is larger, focus on dividing it into several areas that can seat people in various groups from two to six.

Mirror, Mirror on the Wall

One of the most important things that you should keep in mind while giving your living room an artistic makeover is that you should avoid placing mirrors in areas where the guests can see themselves on a constant basis. This can prove to be quite distracting along with making people uncomfortable – although there are a few who would find it rather fascinating.

Stay Away from the Walls

Avoid moving the entire furniture against your living room walls. After all, this is not a camp lineup. The living room is a place where people should get the chance to talk to each other without having to raise their voices (which sounds very disturbing when you are trying to get through a pleasant evening).

Your living room projects your personality and providing it with an artistic look through Design55online can easily give it that distinctive look that you have been long waiting for.

25 Professional Photography Tips for Better Photos

As technology continues to progress each and every year, photographers find they have even more tools at their disposal to capture creative photos. On both a professional and amateur level, photography can be an amazing outlet for creativity. To create the better photos, most photographers feel as though the best materials are needed, but this is not always the case. If you simply get back to basics, you can easily take amazing photos that will please not only clients but yourself! Below are a few tips to help you take better photos this year.

professional photography 4

Practice makes Perfect

You know the old saying ‘practice makes perfect’? This is certainly true. To become good at anything one must practice. So even if you have only a few minutes, shoot photos every day. You will be able to experiment with settings on your camera, angles and even lighting to determine what works best for your.

Use the Light

Light is essential for photography and you must learn to use this advantage. Natural light and artificial can work well as long as you see the light and learn how to use it. Take a look at your subject and determine how you can use the light to make a creative photo.


Sometimes the most unforgettable photography is a close-up of the subject. Do not be afraid to get in close for an intimate action shot.

Daytime Flash

The flash feature is not only for nighttime and indoors. Try using the flash to force more light on to the subject of your photo so you have a better exposure.

Permission to Shoot?

Do not forget to ask permission before you take someone’s photograph. This is simple etiquette that will get you far in the photography business.

professional photography 5

Make’em Laugh

Don’t forget to be silly. A funny joke or face will get the best natural reaction from your subject.

Learn your camera

Do not forget to learn how your camera works. Reading the manual will help you learn the different settings which is essential!

Online Resources

Use online resources such as Pinterest or Light Republic for photography ideas.


Learning is fundamental and reading books on photography can help you up your game!

professional photography 1

Slow Down

During a shoot, do not forget to slow down and truly look at the subject. Do not get lost in taking photos to forget to see the beauty of your subject.

Light source

Make sure the light source you are using is behind the subject or beside so you can create an interesting shot.


Do not forget to frame the subject so that you can make the subject the star of the photo. This can easily be done with nature or manmade elements.

Stay on Task

If you are working for a client, remember to stay on task and be on time!


It is also good to remember to be present in the moment. Engage with the subject.

Battery Prepared

It is also wise to be battery prepared. Be sure that your camera batteries are charged or new so that you are ready to shoot!

Join a community

Find a photography community you enjoy and join. This can be online or in real life but you can make great friends and find out even more great tips!

Keep your camera

Always keep your camera with you; this will help you to be ready to shoot when you are inspired.

Evening hour

During the evening time, when the sun is setting, can be the perfect time to shoot. Do not forget this perfect time and certainly take advantage of it!

Background Aware

While shooting, be aware of the background. An unexpected person or thing can totally ruin the shot.

Holding the camera

It is also important to hold the camera properly. The lens needs to be supported with your hand cupping it from underneath and is usually done the left hand. The right hand is then used to hold the body.


Be sure that you and the subject relax so the photos are natural.


Inspiration is all around you. Try shooting different things to determine what inspires you.


Be patient with your subject and yourself. Even if the day is not going as it should, you can still take great photos!

Rule Breaker

Do not be afraid to follow the rules, you may be surprised at what you can come up with.

Have fun

Overall, remember to have fun. You love photography so make sure you are enjoying yourself!

All images courtesy of Light Republic.

Sculpture company Rapid Art looks to the future

Rapid Art epitomises fine art in it’s purest, hand-crafted form. The company specialises in casting and creating bronze sculpture. As well as casting from existing forms, they also commission projects from scratch; conception through to the finished bronze. Their processes are steeped in tradition but they also embrace the latest technology, providing sculpture enlargement services as well as 3D scanning and replication.


I was particularly impressed with some of their one-off commissions. One such project was based entirely on a photograph of a client’s dog. The level of detail  really captures the dog’s personality, immortalising it in solid bronze. I was equally impressed by one of their trophy projects which was based on a simple line drawing. The final sculpture really progresses the original idea and proves how much Rapid Art values their clients wishes.


Rapid Art have expertise in 3D scanning techniques. Below we can see a scanned marble relief sculpture which is being prepared for scanning. The resulting image allows them to replicate the original sculpture in it’s entirety. The relief is scanned on location and then transferred onto computer where is it retouched and modelled so it can be refined for CNC cutting (computer numerical control). An automated process whereby machines cut the relief into a high density foam.

Relief 001

Here is the finished foam replication which is then prepared to be moulded in resin.

Relief 002 (Copy)

The Resin replica is then treated to create a marble finish. Despite it’s resin content the final relief is brilliantly realised. It has a dense look to it which superbly replicates marble.

Relief 003 (Copy)

Rapid Art compliments their work by providing additional services such as patina and finishing. Once a bronze has been completed it can be treated with chemicals to create a colour finish which is then selected by the client. It refreshing to see such refined fine art techniques being made into affordable masterpieces.

To find out more about Rapid Art, please click here.

All images are courtosy of Rapid Art.

MadeCloser provides unique interior decoration products with an ethical twist

It is always refreshing to come across a company that not only sells great interior decoration products but more importantly has an ethical approach to business. MadeCloser is an online store where customers can buy any goods that are originally manufactured within their own area. The option to buy products from a local business is not only practical but is also inspiring to see what local industry has to offer in regions across the UK. MadeCloser supports businesses that have a real integrity for their products and economic growth of their local area in mind.

John Palaguta-Iles, founder of MadeCloser says that customers  ‘get to buy products that are all made closer to them, with transparency that gives the customer the information they rightly deserve, in order that they can make an informed decision as to where they spend their money.

‘In 2011, it is estimated that approximately 90% of Christmas presents were manufactured in China. This year, next year and in the future… wouldn’t it be nice if 90% of Christmas presents originate from within our own continent?

In addition to this ethical approach, MadeCloser gives two-thirds of their net profits to charity.

Floral Print

The products reflect the quality and creativity of the manufacturer. I was particularly intrigued by  their Homeware and Interior decoration ideas. Typographic vinyl art is something that really distinguishes living spaces. I was always under the impression that artwork such as this would be handcrafted. MadeCloser provides ready-made vinyl art that can be applied to any flat wall space. They also sell some striking watercolour floral prints that are ideal for any space.

Made Closer Vinyl Art

As well as Interior decoration ideas, MadeCloser sells an array of products, from musical instruments to jewellery and watches. It is clear that UK businesses are catching on and are keen to supply MadeCloser with the very finest locally made products.

To visit their website, please click here.

Unusual Art: Why Mixed Media Makes For the Best Murals


When you think about murals, you probably picture a talented artist using paint to create a masterpiece. But thanks to certain trends in modern art, paint isn’t the only material being used to create truly great works.

Mixed media has become increasingly popular, particularly for large art displays and murals. It makes sense—whether made from a variety of drawing mediums, stitching and even fish hooks, mixed art media murals are interesting to look at, accessible to the general public, and thought provoking in new ways. New and old artists alike can consider the use of mixed media on larger pieces.



One of the main reasons that mixed media makes for the best murals is the simple fact that they are more accessible than traditional art pieces. The general public might look at a beautiful painted mural and say “It’s amazing—but I could never do something like that.” Instead, a mixed media piece causes the public to think and reflect, wondering what the different mediums are, how they’re attached to the mural and whether or not it would be doable by the Average Joe. These mixed media pieces help encourage the public to become involved in and appreciate art in a new way, even if they don’t generally identify as art lovers.


Pulling Focus

Everyone has seen a mural before–typically, there is one clear focus of the picture and other elements that make up the painting. But mixed media murals often require the use of different materials and, therefore, several places to whichthe eye is drawn. From an animal pieced out of metal to a painted element and one made from thread, there are many components to discover and examine on a mixed media mural. It makes for a new type of art appreciation—one that is often accompanied by exploration. Expect much of the public to spend more than just a few seconds looking at and considering your work of art.

Found Materials

Any artist knows why they’re often referred to as “starving”—because all of their money goes to purchasing more art supplies. Canvas, paints, brushes and other materials eat up a large portion of a commission. Of course, painting supplies are constantly running out and needing replacement, which means a traditional mural can be pretty pricey. A mixed media mural, on the other hand, can be more price effective because some of the materials are found and recycled. Whether you’re commissioning a mural for interior design purposes or you’d like to try your hand at mixed media mural making yourself, it can be a cheaper way to express your talent when compared to paint.


Types of Artist

While one artist might identify as a painter and another considers herself a needle worker, both offer artistic talents. Mixed media murals allow different types of artists to express themselves in the way they feel most comfortable, which is another reason why mixed media is one of the most accessible types of artistry. While you might be nervous to try your hand at creating your own mural or you’d like to invite an artist to create a piece, mixed media allows you to work outside of the sphere of traditional paint and brushes. You’ll experience more original works, which could result in a one-of-a-kind masterpiece in your home.

Murals make for beautiful centerpieces in homes and offices, but they can be expensive and common. By switching your idea for a mural to include mixed media, you open a new array of choices to both you and the artist completing the piece. From found materials, metal, thread and even traditional mediums like pencil and paint, a mixed media mural makes for truly original artwork.

This article was written by Audrey. She works for Acrylicize, an interior designer and consultancy agency.

All images by Acrylicize.

Cristina’s work to be shown in Cairo

Our photographer Cristina Venedict has been selected to take part in a group exhibition In Gezira Art Center in Cairo, Egypt. Her work will be shown among the work of 27 other professional photographers from 20 countries. The opening will be held on 14th February 2014. Congratulations Cristina!

All of Cristina’s work can be seen in our online gallery.

Cristina Venedict at Cairo exhibition


Landscape Photography by Zoltan Bekefy on show at T-Mobile Headquarters in Vienna

We are proud to say that T-Mobile are currently exhibiting work by Slovakian artist Zoltan Bekefy in their stunning head office in Vienna. Ten of Zoltan’s striking black and white landscapes, photographed in Galway, Ireland, will be exhibited until February next year. We would like to thank T-Mobile for providing us with such an excellent space to exhibit his work.

All Zoltan’s work can be seen here.

Cristina Venedict exhibits at Henkel, Vienna

Henkel, one of Europe’s largest Beauty and Home Care companies has provided us with an attractive space to exhibit Cristina Venedict’s photographs. Her illustrative work really compliments one of their main entrances. We hope employees at Henkel Headquaters in Vienna enjoy the photographs and we look forward to hearing their thoughts in the New Year.

All of Cristina’s images can be see here.

Cristina's Venedict exhibition at Henkel

Christmas Gift from Henkel. Thank you!!!

Dip-Dye Trend – DIY

It has been in the salons, on the catwalks and currently you can find the dip-dye trend in interior decor.  Everything from furniture to accessories, this interior trend has something to suit everyone.  (Unlike the salon trend which trust me is not for everyone!)

If you are more confident in decorating then you could all out with some dip-dye wallpaper, consider using it on all the walls rather than just on a feature wall, this will give a great overall impact.  I like the idea of using it in a hallway and up the stairs.  For a simpler and more cost effective way of adding this trend to your home, look at adding some cushions to the sofa or some utensils for your kitchen.

Dip - Dye design

My top buys on this trend have to be the Saraille Wallpaper from Rockett St. George available in four fabulous colour ways; yellow, aqua blue, cobalt blue and a gorgeous pink/purple in the crocus colour.  You could pick up some dipped kitchen utensils from Rose and Grey.  Make the essentials in your home just as fun as the rest.

The other things I love about this trend are the possibilities of DIY.  Either for the expert or beginner you will be able to do this.  A great idea if you have some wooden furniture that needs updated without the cost of replacing or those plain bed sheets that need a new lease of life!

Let’s have a look at a few simple ways you can do this yourself.

Obraz4 Obraz3



Make sure the piece of furniture has been wiped down so it is clean from any grease, as this will help the paint stick better.

Say you choose to do some chairs.  Decide whether you want the bottom of the chair legs to be painted and the rest stay wooden or vice versa.

Mark with some good masking tape around the leg where you will paint above or below.

You may need primer paint before your chosen colour and you may need one or two coats of paint to give the best effect, but remember to leave a few hours in between coats for the paint to fully dry.

Carefully peel away the masking tape when the top coat is dry and you are all done!

You could even do this on photo frames or framed mirrors.




If you have some plain white bedding or cushion covers, you can easily give them a new lease of life with some dip-dying.  Make sure you have some rubber gloves (we are dip dying our cushions not ourselves), an apron or old paint clothes, your chosen fabric dye (check individual packet instructions as each brand can be different) and an old bucket.

Make sure your fabric is clean but still damp before you start.

Mix up the dye (as per packet instructions) and decide how much of the fabric you want to colour.

If you fold the fabric to fit in the bucket the colour will still spread quite evenly where you want it.

My dye required stirring for 15miniutes then occasional stirring for another 45minutes.  As I was only dying half the fabric I didn’t stir, but i did keep dipping the fabric in and out of the dye.  So for a fraction of the costs, but with a little more time this is what you get.


I love the sense of achievement from a piece you have done yourself, but be careful to wash separately the first few times so you only add that personal touch to the items you want to.


Written by Guest Blogger Lindsay Ross @ InspireDecors